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  • Writer's pictureSusan & Renée

2021: Redefining Normal, Again?

Updated: Sep 6, 2023

The pandemic has certainly made all of us reconsider what “normal” meant in our lives. Last year at this time, who would have thought that wearing masks, social distancing and zoom meetings would become the norm.


A commute to the office, became a walk upstairs. Going to school became flipping open a laptop. Dinner with a friend became enjoying a meal 6 feet apart.


2021 holds the hope that many of these things will “go back to normal”. What does that really mean?


As we move toward some relief from the pandemic, this is a good time to consider the balance you have created between your business and personal life. You can start this process by considering these questions:


  • Do I have the systems in place that allow my business to function independently, freeing me to focus on activities that move my business forward?

  • Do I have the systems in place that allow me to fully enjoy my time off?


As Arianna Huffington says: “We think, mistakenly, that success is the result of the amount of time we put in at work, instead of the quality of time we put in.”


As the restrictions on personal lives gradually lift and business conditions change once again, you may discover that the systems you developed in response to crisis need to be readjusted so that you can spend quality time in both your business and personal life.


What will be your new normal? What changes to your business are you anticipating as restrictions are gradually lifted?




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